Due to extremely poor sales in the UK (and elsewher in Europe plius Japan) xbox.com || uk announced that the XBOX price has been dropped by 100 quid. But when you read the spin that Microsoft puts on this news you'd believe that this was a charitable act!:

A big Thank You to all Xbox gamers!

If games are the food of life then if you bought your Xbox before 26th April 2002 prepare for a feast! As you may have read Xbox is coming down in price in the UK to a recommended street price of £199. As a big "THANK YOU" to everyone who bought an Xbox before 26th April we are offering, until 1st July 2002, the chance for you to get 2 games and an Xbox Controller for FREE!

Of course this means that MS must be making a loss of about US$200 for every Xbox sold in the UK ;-)